Welcome to Hog wild Harley's! Your premier connection to the very best deal on a Harley Davidson motorcycle, parts, apparel, and accessories. Whether your searching for a used Harley softail, or a gas tank for your touring bike, we have made your search very simple by bringing all types of new and used Harley bikes and merchandise as well as every part imaginable to one site. If you are looking for Harley Davidson boots or just Harley merchandise in general, you will find it here at the absolute best prices on the web. Harley Davidson is not just another motorcycle, it's an American Dream. The motorcycle lines to choose from are incredible... something for every enthusiast. We have compiled a website with everything Harley in one dashboard style homepage for easy navigation to and from the different categories. Please take a moment and check out the great deals and thank you for visiting Hog Wild Harleys.com.
 
 
5 Reasons To Own a Harley!

 

In today's economy, gasoline is just about four dollars a gallon, jobs are being shed from coast to coast, and travel has slowed down considerably. Given these nightmarish scenarios, you might be wondering if owning a motorcycle would be a good decision. I can think of five good reasons you should own a Harley Davidson right now.
First of all, this is not a new company trying to work out design flaws in their newest models. Harley Davidson has been around since 1903 and they are based in Milwaukee Wisconsin in the good old US of A. Bill Harley and Arthur Walter Davidson created a one cylinder motorcycle just after the gasoline engine was developed at the turn of the twentieth century. Since then, they have weathered intense competition and mergers, and they are still here today, stronger than ever.
A Harley Davidson is a status symbol in today's age of hybrids and foreign import cars. While most people in the United States would argue that foreign cars such as Honda and Toyota are clearly superior to their American counterparts, the reverse is true when it comes to Harley. Why? For the same reason that Mercedes Benz and BMW are status symbols, they are the highest quality in their chosen field. They command a premium over all other motorcycles, just like the highest rated bonds on Wall Street. In addition, their line of accessories and apparel for the motorcycles is second to none.
Speaking of Wall Street, did you know that Harley Davidson is a publicly listed company on the New York Stock Exchange under the ticker symbol HOG? Harley has created a lot of value for its shareholders since going public in 1987. For every dollar you invested in 1987, it has gone up to $40 as of the time of this writing. The aforementioned quality is reflected in the appreciation of the stock price over the past 21 years.
Depending on your desires for riding, you can choose from a multitude of motorcycle styles. Younger generations might choose a
Harley Davidson or a standard model for a more suave look. Retirees might go for a cruiser or a tour bike to ride in luxury. It just depends. Racing fanatics might choose a track bike or a custom model. There is something for everyone. You don't have to take my word for it, look at these reviews at http://www.motorcycle.com/manufacturer/harley-davidson.html. There are reviews about several different types of Harley "Hogs" listed.
Finally, there is an enormous market for used Harley parts and a host of well trained mechanics. How seriously does Harley Davidson take educating their dealers? Most dealer employees begin as service technicians or a shop foreman. After an extensive amount of time at an entry level position, the technician attends formal training at an institute to focus on specialized skills. In other words, you don't get a high school kid changing your oil for $8 an hour; the technicians are really working in apprentice fashion to learn exactly how your bike should be running. Harley Davidson's website talks about this in more detail at http://www.harley-davidson.com.
In short, an ailing economy might allow you to pick up the highest quality motorcycle for a reasonable price if you have saved your cash. After all, stocks aren't the only good buy right now. If you are going to use less gas by riding a motorcycle, then buy a quality motorcycle from a company that's been around. The quality comes with access to some of the best technicians in the market, and the best part is that you can pick any kind of Harley and become the status symbol on your block!
 
Harley Davidson

 

Harley Davidson is probably one of the most recognized brands in the world. The appeal of the brand is such that recent survey by Salient Marketing named Harley brand 26th in a list of fortune 1000 companies. The motorcycle is synonymous with American culture, gangs, youth and choppers. In fact, the words chopper and heavy bikes are derived from earlier era Harley Davidson. The history of the company and its growth from a small engine in a bicycle to an American icon and than from a near death to modern revival is itself a stuff of legend.

A History of Growth

Back in 1901, William S. Harley was a young entrepreneur who along with the help of a couple of his friends started experimenting with bicycle engines. Their fascination into the art of motor design grew so much that William decided to get a mechanical engineering degree from the University of Wisconsin. Motor design led to the earlier prototypes of motor bikes. Popularity of the new bikes with V-Twin engine models grew quickly. In 1913, a factory was erected on the site of a former garage. The factory produced motor bikes which were not only distinctive in style but also produced an unheard power of engine thrust. The Appeal of Harley Davidson became an instant hit with the public. The growth was such instantaneous that the company provided a bulk of specially designed motorbikes for the American Military. Over 20,000 machines were used by the Military in World War I.

From Growth to Bankruptcy & Revival

The introduction of Harley Davidson to Europe, during the World War, paved the way to its tremendous growth. In just four years time, the company was the largest manufacturer of motorcycles in the world. Recession years during the great depression impeded the growth patterns but it continued to prosper post depression era. Again in the Second World War, the US and Canadian military used over 90,000 purpose built motorbikes. In 1960, the company was bought by AMF Corporation which led to the downfall of the empire. Sales declined in the aftermath of ownership and continued until the company almost got bankrupt. A few loyal Harley fans bought the fledgling company and re-introduced the earlier-era version. The old version appealed to the American Public. Market share rose from 31 percent in 1980 to 47 percent in 1998. The company is still holding steady. Over the years, Japanese manufacturers have provided an intense competition but the company shares continue to grow. It is one of the top growing American stocks since 1986. The company’s stock still attracts the investors. It has grown from 10 dollar per share in 1997, to 43 dollars in 2008.

Customer Profile

Harley Davidson commands loyalty from its customers. The appeal of the powerful engine, American icon and the Harley brand draw a large audience. Most of its buyers are 35 years to 50 years of age. These are company executives and middle managers who can afford the high price tag. Their income ranges from 75,000 dollars to 100,000 dollars. The growth of Harley Davidson has also attracted women. Unbelievably, nine percent of the owners are women. Unlike the Outlaw stigma associated with Harley, three-fourth of the bikers are high school graduate and 31 percent have a college degree. Seventy three percent of the Harley Davidson fans bought the bike because it is customizable and they could add parts to its inventory. It appeals to the sports fan, too. The Sportster version saw a tremendous growth and accounted for nearly 20 percent of the Harley’s sales in 2002.

Harley Davidson….A Cult

What is the secret behind the continuous growth of Harley Davidson? The answer lies in the customization. Harley Davidson appeals to bikers because they can give it a personal touch. People are able to change the appearance of their Harleys by improving the engine power, add a few personalized touches and custom-fit it for longer journeys. The brand presents its owners an opportunity to present themselves, which no other bike can do. There are over 365,000 members of the H.O.G. community, belonging to some 940 chapters around the world. Members gather in Harley festivals every year in places like Daytona Beach which can attract over 100,000 visitors. There are over thousand dealerships around the world. The growth of Harley’s dealership is such that the local dealers have boosted up to 600. The aftermarket revenue of equipment and accessories exceeded 250 million dollar mark in 2007. The appeal of
Harley Davidson clothing is also increasing demands. Apparel associated with the brand generates over 100 million dollars in revenues.

Since the near death experience of its brand in 1970’s, the company owes its revival to a simpler but powerful technique of its founders. The marketing strategy was to provide an original old days Harley’s looks and incorporate the Japanese technology of its rivals. Whatever the reasons for its growth, the company will remain in spotlight as long as people can associate and customize their bikes to present their unique personalities. It is simply, a symbol of pride.